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SMB World: Finding Answers to Burgeoning SMEs' Business Needs
Are you a business executive of a Small- or Medium-sized Enterprise (with up to 1,000 employees) struggling to find efficient and cost-effective IT, telecom and mobility solutions for your unique business needs? Have you been forced to compromise and implement ill-suited solutions to meet the business matrix of your organization, and been frustrated by this experience? If so, you are not alone - to date, the SME marketplace has received little attention from key industry players. But no longer! Read on and discover how market forces have elevated SME customers just like you to the forefront of the Canadian telecom & IT industries.
Anyone who has glanced through business publications lately will have noticed that these industries are undergoing a fundamental change. There are a number of key business drivers that are causing this shift in the industry landscape:
- The industry is growing now at a much slower rate than it has for the last decade. This is especially evident in the Enterprise corporate tech spending, which has declined to the mid-single digit level - less than half the double-digit gains enjoyed during the 1990s.
- The continuous search for new venues for growth has accelerated M&A and LBO activities and has resulted in powerful consolidation within the industry. In the end, we will witness the emergence of fewer and more powerful industry players.
- Rapid technology evolution has also wreaked havoc with standard industry business models. In the telecom industry, for example, traditional revenues from long-distance voice services have almost evaporated. New technologies, such as IP Communications, are now allowing industry players to re-invent themselves and offer new product and service offerings which bundle voice, data, Internet, wireless, and other value-added services.
- In their search for new markets and potential growth -- and as a hedge against the tepid growth of the enterprise market -- many players have turned their attention from the enterprise market to the untapped SMB market.
SO HOW CAN YOU BENEFIT? As always, the main beneficiaries of a changing industry are the customers. These market dynamics and competitive pressures have resulted in the delivery of many innovative world-class technology solutions, targeted at SMBs like you, and are offered at much lower cost. This applies to IT, security, storage, telecom, mobility, Internet, web-based services... the list goes on. You will have your pick from suppliers that are competing for your attention, and are now eager, more than ever, to get your business.
WHERE WILL YOU FIND THESE SOLUTIONS? AT SMB WORLD 2005!
This one-day conference and exposition will be held in Vancouver, Calgary, Montreal, Halifax and Toronto this coming June. You will have the opportunity to network with key industry experts and leading industry players, and witness solutions that are designed to help you improve the productivity, competitiveness and profitability of your business.
See you at the show!
• For more detailed information about SMB World™ 2005, please visit the event website at http://www.SMBWorld.com.
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