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The eCustomerWorld.com Institute announces a Special CRM Joint Venture Supplement with the National PostThe main portion of the editorial will be dedicated to outline the state of the CRM industry and its future trends, to explain what CRM is and why is it used today as a key competitive differentiator. It will also feature successful Canadian CRM implementations that have enabled organizations to instill greater customer loyalty and to achieve greater enterprise profitability. The editorial will also extend an invitation to Canada’s top corporate executives to attend The eCustomer World Road Show. The road show will feature a FREE half-day educational program with a follow-up networking reception and a special session for the regional media. These programs will take place in Vancouver (May 24), Calgary (May 25), Toronto (June 1) and Montreal (June 8). The editorial will also provide up-to-date information about CRMPower 2000 - Canada’s Customer Relationship Management Conference and Exposition, which will take place at the Metro Toronto Convention Centre on September 11-13, 2000. "We are delighted to publish the first-ever Canadian CRM industry supplement in conjunction with a national Canadian daily business newspaper," said Jacob Gordon, President of eCustomerWorld.com and Chairman of CRMPower 2000. "The profile of the typical National Post reader and the extensive reach of the National Post’s subscription base within Canada’s business community will, no doubt, create great awareness to CRM solutions among Canada’s top corporate executives. The supplement will propel the Canadian CRM industry to new heights and help make Canadian businesses more competitive in the eCommerce age." All eCutomerWorld.com Institute clients and prospects will be alerted, via email, two days prior to publication date so that they may pick up a copy of the National Post in nearby newsstand. Those who reside outside Canada and wish to receive a FREE copy of the CRM Supplement are requested to send an email stating full name, title and mailing address to info@CRMPower.com. Copies of the CRM Supplement will be circulated also to all the attendees of the CRM road show and the CRMPower 2000 event. "The National Post is proud to publish this special CRM Joint Venture Supplement with the eCustomerWorld.com Institute," said Adam Gutteridge, Deputy Editor, Special Reports, National Post "This CRM supplement further underscores National Post’s leadership position as the business publication of choice in the new eBusiness economy." This special CRM supplement presents a unique marketing opportunity to all CRM industry players that are active in Canada, to advertise their CRM solutions, products and services. To encourage broad industry participation discounted advertising rates are being offered to all advertisers by the National Post. All CRMPower 2000 Sponsors and Exhibitors qualify for special discounted rates. Space booking deadline is April 17; Material Due: May 1. About National PostNational Post is published by Southam Inc., a leading Canadian information company with interests in daily and community newspapers. The National Post has attracted over 810,000 daily readers in 16 of Canada’s top markets, of which almost 300,000 are in Toronto alone. The daily newspaper is the market leader in Vancouver, Edmonton, Calgary, Regina, Saskatoon, Ottawa and Montreal. A survey of user profiles indicated that National Post readers are heavy Internet users. For further information, please visit the on-line version of the National Post at http://www.nationalpost.com. About eCustomerWorld.com InstituteeCustomerWorld.com Institute is a division of eCustomerWorld.com, Inc, a private technology marketing, education and information publishing organization focused on business strategies & information technology solutions for the E-Commerce age. - 30 - For further information, please contact:
Tatania Tucker
Jacob Gordon
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