"We are very proud to add Nortel Networks eBusiness Solutions to the growing list of industry leaders that are sponsoring the show," says Jacob Gordon, CEO of the eCustomerWorld Institute. "Nortel Networks' leadership in the Canadian marketplace, their market knowledge and experience, combined with their extensive Canadian customer base will prove to be of great value to all the attendees of eCustomer World 2001."

"We are looking forward to participating in this pre-eminent Canadian eBusiness event," says John Ramsell, General Manager, Canada, Nortel Networks eBusiness Solutions. "We are confident that our speakers and our hands-on demonstrations at the Exposition will provide the delegates with the knowledge to assess the benefits of CRM business applications, and how they can be customized to meet their own organization's needs."

Combining CRM with eBusiness, Nortel Networks Clarify portfolio is leading the charge to help companies extend their sales and service channels to the internet. The Clarify portfolio of customer-centric solutions integrate all customer-facing functions to deliver a single view of the customer--and a single solution for eBusiness, sales, and service initiatives that ensures seamless interaction among web sites, call centers, and field sales and service teams. Solutions are implemented globally across virtually every industry. Companies worldwide deploy these solutions to orchestrate every aspect of the customer life cycle, unite their approach to customer, promote collaboration that nurtures customer loyalty, and service unique business requirements.

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For further information:

Trevor Silverson
eCustomerWorld.com Institute
(416) 467-0007
tsilverson@ecustomerworld.com